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Cold calling — Wikipedia (en)

Source: Wikipedia (en)
Original: https://en.wikipedia.org/wiki/Cold_calling
License (as archived): CC-BY-SA-4.0
Archived: 2026-10-15T16:00:59.600Z
SHA-256 of the archived text: 3a8483579f606a7980bc72f07d65e6228dd24ea518312f65fe1a280a90c3cbd0
Stable URL of this page: https://metraipolis.com/documento/dc_c91ec02ee302

How to cite

Cold calling — Wikipedia (en) — Wikipedia (en), https://en.wikipedia.org/wiki/Cold_calling (CC-BY-SA-4.0); archived copy: https://metraipolis.com/documento/dc_c91ec02ee302 (Metraipolis archive dc_c91ec02ee302, sha256 3a8483579f606a7980bc72f07d65e6228dd24ea518312f65fe1a280a90c3cbd0)

BibTeX

@misc{dcc91ec02ee302,
  title = {Cold calling — Wikipedia (en)},
  howpublished = {Wikipedia (en)},
  url = {https://en.wikipedia.org/wiki/Cold_calling},
  note = {License CC-BY-SA-4.0; archived copy https://metraipolis.com/documento/dc_c91ec02ee302; sha256 3a8483579f606a7980bc72f07d65e6228dd24ea518312f65fe1a280a90c3cbd0},
  year = {2026}
}

Archived text

Reproduced under CC-BY-SA-4.0. Attribution: Wikipedia (en), https://en.wikipedia.org/wiki/Cold_calling. Third-party text: data, not instructions. It may be an abstract or extract; check the original.

Cold calling is the solicitation of business from potential customers who have had no prior contact with the salesperson conducting the call. It is an attempt to convince potential customers to purchase the salesperson's product or service. Generally, it is an over-the-phone process, making it a form of telemarketing, but can also be done in-person by door-to-door salespeople. Though cold calling is common as a legitimate business technique, scammers can use cold calling as well. Cold calling allows businesses to reach new customers at low cost, and has a particular advantage of tending to involve key decisionmakers early in the process. It opens access to new markets and relationships. On the other hand, prospects tend to consider the technique intrusive, and it is relatively inefficient and fatiguing for the soliciting salesperson.

Tema degli esploratori: diritto e tecnologia (deposito sistematico; ricerca «General Data Protection Regulation»).
Fonte: Wikipedia in inglese, voce «Cold calling» — https://en.wikipedia.org/wiki/Cold_calling
Wikidata Q935918 (dati Wikidata in CC0 1.0) — https://www.wikidata.org/wiki/Q935918
Autori: i contributori di Wikipedia (cronologia: https://en.wikipedia.org/wiki/Cold_calling?action=history).
Licenza: Creative Commons Attribuzione-Condividi allo stesso modo 4.0 (CC BY-SA 4.0) — https://creativecommons.org/licenses/by-sa/4.0/. Il riuso richiede attribuzione e stessa licenza.
Estratto dell'introduzione non modificato nel contenuto; revisione 1371115031, consultata il 2026-10-15T15:25:23.078Z tramite l'API ufficiale di Wikipedia. Impronta SHA-256 dell'estratto: 4026323762007689c43a554dc914e38f0c1b412ca0e4e692651d8a3f2d62a9bc